H B Fuller to Exhibit Advantra® Hot melt Adhesives at FachPack 2012

H.B. Fuller has developed a mobile application that will debut in its stand at the upcoming FachPack trade show, 25 - 27 September. The new mobile application offers instant access to H.B. Fullers latest product information. Visitors can calculate how premium Advantra® adhesives performance makes a real difference to operational running costs. The app demonstrates how significant operational cost savings may be realized by putting the focus on the performance and not just the price of adhesives .

In its 125th year, H.B. Fuller is one of the worlds leading adhesive companies with a well-developed and proven product range fine-tuned for high performance to deliver the operational efficiencies needed for the packaging industry. Working hand-in-hand with customers and OEMs to get the solution right is fundamental to H.B. Fullers approach. At FachPack H.B. Fuller will feature its Advantra® premium hot melt packaging adhesives. This metallocene based line of hot melts now an industry standard, was invented by H.B. Fuller and is carefully formulated to ensure that it offers excellent thermal stability and robust adhesion with clean machining.

Elizabeth Staab, Marketing Manager at H.B. Fuller, commented: "Time and time again customers are reporting significant savings on their adhesive usage with a switch to Advantra®, because it is clean running and needs little or no intervention by the operators during a shift. Not only do they need less adhesive but Advantra® hot melts are so much kinder to the machinery, meaning fewer replacement nozzles are required, less cleaning is needed, less waste is generated and the headache of unscheduled downtime is reduced. We have worked with lots of customers who were initially skeptical about the many benefits of Advantra®, and who are now higly enthusiastic loyal users after experiencing the product in action, the operational efficiencies and the longer term cost savings."

H. B. Fuller offers a complete range of fully compliant high performance adhesives for the packaging industry.

About H.B. Fuller

For 125 years, H.B. Fuller has been a leading global adhesives provider focusing on perfecting adhesives, sealants, and other specialty chemical products to improve products and lives. Recognized for unmatched technical support and innovation, H.B. Fuller brings knowledge and strength to help its customers find precisely the right formulation for the right performance. With fiscal 2011 net revenue of $1.6 billion, H.B. Fuller serves customers in packaging, hygiene, paper converting, general assembly, automotive, woodworking, construction and consumer businesses.

Source: H.B. Fuller